Modern thought control is dependent on subliminal communication. Messages influencing key perceptions are delivered unseen, unnoticed, with minimal public awareness of what is happening or why.
For example, journalists tell us that Hugo Chavez was 'divisive', that Julian Assange and Edward Snowden are 'narcissistic', that George Galloway is 'controversial'. But beneath their literal meaning, these adjectives communicate a hidden message: that these individuals are acceptable targets for negative media judgement; they are fair game.
By contrast, Barack Obama is never described as 'controversial' or 'divisive'. David Cameron is not a 'rightist prime minister'. Why? Because the rules of professional journalism are said to ensure that journalists serve democracy by remaining objective and impartial. Reporters are merely to describe, not to judge, the words and actions of leading politicians.
Crucially, this deference is afforded only to political actors deemed 'mainstream', 'respectable'. By implication, individuals subject to media judgement are presented as outsiders, beyond the democratic pale.
In The Times on October 10, David Aaronovitch compared Guardian editor Alan Rusbridger with Guardian columnist Glenn Greenwald:
declared of Saddam Hussein:line-height:150%;font-family:"Verdana","sans-serif";mso-fareast-font-family:
"Times New Roman";mso-bidi-font-family:"Times New Roman"”>'Changing The Mood Music Of British Politics' – Activism?
The idea that 'proper' journalism is divinely indifferent to human affairs is also mocked by the fact that proprietors are notoriously keen to use their positions, their investment, to influence politics and economics. This is not only understood, it is celebrated, and not just on the right of the 'mainstream'. In the New Statesman last month, Jonn Elledge argued:
smeared as 'The man who hated Britain' by the Daily Mail. His ideas 'should disturb everyone who loves this country'.
The Mail article generated an awesome level of liberal outrage. Counter-critics pointed out that Daily Mail proprietor Lord Rothermere had written to Adolf Hitler in June 1939:line-height:150%;font-family:"Verdana","sans-serif";mso-fareast-font-family:
"Times New Roman";mso-bidi-font-family:"Times New Roman"”>Baron Finkelstein – And Other Activist Monsters
Peter Oborne writes in The Spectator that Aaronovitch's colleague at The Times, Lord Finkelstein, 'is close to the Prime Minister':
report indicating the extent to which the corporate media habitually pass off gross bias as neutral commentary.
PAI noted how one US media commentator, Stephen Hadley, had 'argued strenuously for military intervention' in Syria in appearances on CNN, MSNBC, Fox News, and Bloomberg TV. He had also authored a Washington Post op-ed headlined, 'To stop Iran, Obama must enforce red lines with Assad.'
PAI supplied some background:
White House Iraq Group, set up in August 2002 to sell the Iraq war to the American public.
Corporate media are packed with corporate activists of this kind. Often these commentators are employed by 'think tanks' carefully designed and named to appear impartial. PAI comments:
wrote in The Atlantic: