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In a … recent report on how to foster Zionism among America’s young, [Republican pollster Frank] Luntz urges American Jewish groups to use the word “Arabs, not Palestinians,” since “the term ‘Palestinians’ evokes images of refugee camps, victims and oppression,” while “‘Arab’ says wealth, oil and Islam.”–Peter Beinart, "The Failure of the American Jewish Establishment,"June 10, 2010, The New York Review of Books, available at  http://www.nybooks.com/articles/archives/2010/jun/10/failure-american-jewish-establishment/?pagination=false

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